Skip to main content
Oct 21, 2010

Mac App Store: Enterprise Implications and Corporate Purchasing

Steve Jobs pulled the covers off Apple's "Mac App Store" yesterday. The promise is to provide ease of downloads, automatic updates and a central "iTunes like" capability to use downloaded applications on all of your personal Macs. But what would be in the Mac App Store? And what is the implication for enterprise, government, and large corporate purchasing? One of the requests by enterprises for the existing App Store is the ability to do "bulk purchasing" or site licenses for software. The lack of a "corporate purchasing model" frustrates companies where individual users are purchasing through iTunes on credit cards and sending in expense reports. I'll be interested to see how Apple will address the enterprise market. The next obvious question: will software providers pay 30% to distributed through Apple's channel when existing methods are already in place? Only time, and the market, will tell. Apple can expand beyond the "personal" and "family" model by reaching out and engaging the corporate market in a new way. This should include discussions with large organizations using mobile, laptop, and desktop computers, as well as the software publishers and infrastructure players.

Apperian

More from the Blog
Aug 08, 2019

Mind the Gap: Applications Are Your Biggest Weakness

Something Has To Change There has been a lot of talk this year about the need to better protect applications, particularly m ...
Read more
Aug 07, 2019

Here Comes CCPA

Ready Or Not, Here It Comes! As of publication, there are 147 days left until CCPA and SB-327 come into effect.
Read more
Aug 01, 2019

A Wake-up Call to the Financial Services Industry and Legislators: It’s Time to Regulate Mobile Apps

The time for resting on laurels is over.
Read more